FCA shows off new products at CES ’21 via AR and VR, guided by a VBA

Okay, let’s backtrack a bit. CES (formerly known as the Consumer Electronics Show) is the U.S.’s biggest electronic trade show, and in normal times it draws upwards of 180,000 attendees to Las Vegas. With electronics, technology, connectivity, and electrification now playing such big parts in the auto industry, automakers have increasingly become a major presence at the trade show. Read More